Example: How Website Monitoring Saved an Online Auto Parts Dealer

PROBLEM: Customers complaining about site outages and slow response times on the site. Hosting company says the problems have been solved. Our customers are dissatisfied.

METHODOLOGY: External monitoring on a page by page based on one-minute intervals identified problems.

SOLUTIONS: rationalization of shared hosting, fixing database indexing, DNS server upgrade by changing the web host's BGP configuration and regular websitemonitoring.

HISTORY:
Once seen as an alternative marketing channel, online shopping has carved its own niche market. The online shopping sector has grown rapidly, exceeding other sectors and opening new business opportunities. Factors contributing to the continued growth of online shopping with a wide range of products, convenience, lower prices and the availability of clear product. Recent investments in companies and large e-commerceA little more excitement in the sector and strengthen its roots.

This growth is not always easy. Although most shopping sites feel they have to get rid of persistent growing pains, some remain. A recent Andersen Consulting Services survey showed that more than 25 percent of the online shopping experience, not during holiday periods at the site of failure. Another study by NPD Group shows that up to 23 percent of online shoppers still experience temporary interruption website to leaveshipments, and customer service problems.

Dotcom-Monitor web site specializes in network monitoring to ensure the operation and performance in online transaction processing, including shopping carts, sign-in form submission. By simulating end use actions, Dotcom-Monitor.com verifies every step within a transaction, not only for the right content, but also for the services requested. If a test parameters fall outside the range specified, the personnel responsible for notification.

ADotcom-Monitor's recent clients, a leading online retailer of auto parts, approached Dotcom-Monitor with concern about performance issues Web site. Even after aggressive marketing campaigns, this retailer of brand components is a considerable drop in their business online. Customers constantly complain about site outages and slow response times on the site. Despite repeated complaints by the IT department to the ASP provider and reassurances from the hosting company that the problems wereresolved, customers remained dissatisfied.

Making a potential disaster for their business online, the IT department in search of third party service provider for their party control of e-commerce site 24 / 7 monitoring and identification of issues and dependencies that were causing interruptions website.

After a minute check every day for 7 days following problems were identified:

1. slow response of the Site
Report Dotcom-Monitor 'hours of "feature quickly discoveredproblems of poor performance. The crop minute performance was aggregated on an hourly basis in a weekly report. This report summary statistics on the transaction time. Information such as average response time (in seconds), the time required to access the site, and the number of successes and failures, provided a clear picture about site performance during different daily intervals. Using Dotcom Monitor patented algorithm, it was possible to calculatethe slow reaction times to the site. Dotcom-Monitor shows that although the e-commerce site hosted on a shared server, mostly during a few hours in a day, other applications on the server consumes most of its resources. This led to the slow response of the site. This happened only at certain times, such as applying to the conflict was only carried out on a couple of times a day.

2. Slow response Web
The retailer's IT department also found that different pages within atransaction, such as the maritime history and "Print Invoice" has been very slow. It took a long period of loading, allowing buyers to the site to leave and instead call the customer service. Unfortunately, the other pages within the same transaction was very quick to load. Contribution to this discrepancy in the network, Dotcom-Monitor was able to identify the specific pages that were slow and online traced the problem to the database table to access these pages have been identified. Once it was a good indexingimplemented, the problem is resolved.

3. Problem of access to the Site
At certain times in one day, the retailer's site was completely inaccessible. Some services such as mail servers, web sites and proxy servers will not be available to the online world. To make matters worse, the ISP without problems, but customers were still complaining. After a game of ping pong "to determine what problems exist between providers and customers, Dotcom Monitor enables its"DNS Monitoring." Dotcom-Monitor server tested the dealer executing some query DNS servers every minute, the monitoring of the site revealed that a DNS server at times unable to cope with the problems. This meant that the DNS server to support the organization did not work consistently. The dealer updated the DNS server and the problem is resolved.

4. Site feedback ranging from differentGeographic location
Continuous monitoring has shown that this site shopping cart dealer responded at different speeds from different locations. Some customers complained that the site is open for too long, while others had no problems. Using Dotcom-Monitor "location report" feature, which data from multiple remote agents in various locations collects a traceroute snapshot was recorded. This report was accompanied by a message from any delay wasdetected. After analyzing the data, the ISP was found that the site uses multiple suppliers who are not quite sure with the peer hosting. This problem was identified and peering network with the ISP. They took the necessary steps to resolve the problem by changing their BGP configuration.

5. Frequent monitoring of the site downtime
The website of the dealer from time to time suffer downtime, resulting in customer dissatisfaction. The decrease was largelyrelated to software defects that the customer was not able to establish in a short period of time. These defects usually required manual intervention. Enter Dotcom-Monitor. The goal was to cut down immediately alert key personnel of any problem. Once website monitoring finds any problems with the Web, instant alert via phone and SMS will be sent to on-call personnel. This downtime reduced by an average of 25 minutes to less than 5 minutes.

In the currenthighly competitive environment, customer expectations about the availability of the website and the services are growing every day. What started as acceptable a few years ago is no longer the case. Website monitoring functions, such as direct alerts, detailed reports and aggregate statistics, helping customers find and problems, and so the customer experience.

external website monitoring service offered by companies such as Dotcom-Monitor has helped clients explore the issues andDiscover otherwise elusive information you need to take corrective action before receiving customer complaints. Dotcom-Monitor.com to extend services to all sectors. It 'important to note that the services of site monitoring are a must for all critical services, and are not just limited to the current example of the shopping cart customer. In areas such as finance, insurance, medical and manufacturing or an industry with high uptime and an excellent web site of the response,It is becoming essential for remote monitoring services of the site.

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Online E-mail Server Test

The spam problem is growing. With the increase in spam, there is a proliferation of technologies for blocking spam.

Five years ago, implementing a solution for e-mail is as easy as choosing your favorite MTA (Postfix, Qmail, Sendmail, Exchange Server or Lotus Domino) and configure a static IP.

Now, if you do the same (and more), it is very likely to encounter problems with e-mail address of some agency or another. AntiSPAM technology used by the receiver will decide that your spam e-mail and e-mail will be returned, or worse, land in the spam folder (and removed from the receiver without checking!)

Since none of the anti-spam technologies are dominant, are different technologies used by different e-mail server. This means that your e-mail can be considered as SPAM e-mail from different servers for different reasons. Sometimes your e-mail can be considered as SPAM from the same e-mailserver cites different reasons at different times.

If your organization is large enough, you can use the "All my other emails are fine, though, so the problem is on your side" logic and bully the other E-manager to disable all the anti-spam take.

But if the recipient is a bigger entity, the opposite view would be thrown at you ("We are receiving emails from all, so you better make your e-mail server). This is a nightmaresituation of an administrator e-mail and this is when you need to learn all the anti-spam technologies.

Usually most of the mail delivery problems caused by these anti-spam technologies.

Check HELO greetings
Reverse DNS Check
DNSBL (RBL)
SPF
Domain Keys
SpamAssassin content controls
BATV (Bounce Address Tag Validation)
Greylisting
URIBL
There are other not so widely used that technology can play in a few cases, and if youthat, Good luck!

Previously you had to do the routine tests referred to above, and as a result of the techniques above to see a problem. An online test server and solves this problem by automating the entire process. All you have to do is an email address to send a test e-mail.

Email Server receiver analyzes the e-mail servers, e-mail and its properties and provides a report with details of your e-mail server of respectall the technologies mentioned above.

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Making Money Online Explained - Part 2 - Domain

In my last article I talked about all the tools needed to start a business online, the number one was a domain name.

What is a domain name -? It 's the name of your website, simple. "Yourdomainname.com 'is the formula we're talking about. Very good, but how do I find it? And it's a dot com? Do not worry, I'll tell you.

Where to buy one? - Many companies in the domain name out there, all you have to do is' domain typename in Google, and you have tons of them. I use "godaddy.com, but there are many companies where you can choose.

How much does it cost? - It's free! Are you starting a business, and like any other business you have to give some dough. You know how much is the cost of a domain name every year? $ 10, that's all!

If you're serious about doing that when you register a domain name, go for a minimum of 2 years. The reason is that when someoneSearch your website with Google - cyber-spider controls how long your subscription domain!

Obviously, the longer the period of your subscription to Google as you like and list your site in the first 2 pages.

I have to dot com? - It 's better and gives your website credibility, so it is expensive. You can find the same name (for example car.net. Org ... etc) much cheaper than dot com. The choice is yours.

Anotherdot com what makes your website more global, not local. A with.co.uk site focuses on British citizens, which is fine. Once again it is your choice if you do not want too much money at first.

-. The name be short and easy to remember. Do not be smart and misspelled words to make it unique. Ask your friend, a coffee and brainstorm some ideas. It 's funny!

Last words - With the purchase of a domain you have just a name ... no site! Ustill need a hosting account for your website and upload the files on the Internet. This article will be our next topic.

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Online Email Server Test

The problem of SPAM is ever increasing. With the increase in SPAM, there is also an increase in the number of technologies for stopping SPAM.

Five years back, implementing an Email solution was as simple as choosing your Favorite MTA (Postfix, Qmail, Sendmail, Exchange Server or Lotus Domino) and configuring it on a Static IP.

Now if you do the same (and not do anything else), you are very likely to have problems delivering Emails to some body or the other. The Anti SPAM technology used by the recipient will decide that your email is SPAM and your email will be bounced, or worse, land up in Junk Email folder (and deleted by the recipient without checking)!

Since none of the Anti SPAM technologies are dominant, different technologies are used by different email servers. This means that your email could be considered as SPAM by different Email servers for completely different reasons. Sometimes your email could be considered as SPAM by the same Email server citing different reasons at different times.

If your organization is big enough, you can use the "All my other emails are going fine, so problem is on your side" logic and bully the other Email administrator to disable whatever Anti SPAM measure they are taking.

But if the recipient is a bigger organization, the reverse argument could be thrown at you ("We are receiving emails from everybody else, so you better fix your Email Server"). This is a nightmare situation for an Email administrator and this is when you need to learn all the Anti SPAM technologies.

Typically most of the Email delivery problems come about because of the following Anti SPAM technologies.

HELO Greeting Check
Reverse DNS Check
DNSBL (RBL)
SPF
Domain Keys
SPAMAssassin content checks
BATV (Bounce Address Tag Validation)
Greylisting
URIBL
There are other not so widely used technologies that may come into play in a few cases, and if you run into those, Good luck!

Previously, one had to do individual tests for the above and see if any of the above technologies cause a problem. An Online Email Server Test solves this problem by automating the whole process. All you need to do is to send an Email address to a test Email address.

The recipient Email Server analyzes the Email, Email server and its properties and delivers a report giving details of your Email server compliance with respect to all the above technologies.

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